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MOTIVAIT

 

MOTIVAIT

Meet Motivait: Raquel

Behind each of our engagement solutions is a team that brings your ideas to life through design, communication and technology. Meet Raquel, our Creative & UX/UI Designer. Raquel contributes to the team’s design, development and implementation of client projects and solutions with a focus on developing exceptional visual images and graphics to ensure optimum project success. She has an incredible eye for detail and in her spare time she likes to travel and also enjoys painting with watercolours.

Name

Raquel Carrasco

Role

Creative & UX/UI Designer.

When did you join Motivait?

April 2021.

Describe what you do in five words:

Create and design visual content.

What part of your job do you love the most?

I love to transform abstract and complicated ideas into creative and original designs.

What do you like to do outside of work?

Travel around the world to see and experience new places, cultures, food…But as I can’t do it all the time, I also like to paint with watercolours and practice sports.

What is the best career advice you’ve ever received?

“Stop and take a break. When you come back you will see everything from a different perspective.”

If Raquel’s colleagues could describe her in only 3 words, they would say:

Colleague 1: “Cheerful, organized and a world traveller”

Colleague 2: “Flexible, detail oriented, easy to work with”

Colleague 3: “Bubbly, creative, proactive”

 

Get in touch with our team

 

02/02/2023/by Patricia Wiggett
https://www.motivait.net/wp-content/uploads/2023/02/IMG_2290.jpg 3456 5184 Patricia Wiggett https://www.motivait.net/wp-content/uploads/2022/10/motivait-logo-web-300x113-1.png Patricia Wiggett2023-02-02 10:29:062023-02-27 14:58:31Meet Motivait: Raquel
Behavioural Design, Engagement, Gamification, Learning, MOTIVAIT

Preventing Digital Learning Fatigue in an Era of Interconnectivity

We all saw how technology helped people during the pandemic; without tools like Teams, Zoom, online learning platforms and social media, working effectively and staying connected with friends, family, colleagues and peers would have been incredibly difficult, if not impossible. As people become more comfortable and familiar with technology, the risk of fatigue heightens and therefore more preventative measures need to be taken in order to keep audiences engaged, motivated and intrigued.

Take learning and development platforms for example which, when facilitated digitally, offer a consistent experience for all participants irrespective of where, how or when they’re logging on. However, a digitally interconnected world does present some issues, the most stated of which is the concept of ‘Digital Learning Fatigue’ – also referred to as ‘Zoom Fatigue’ or simply ‘Online Fatigue’.

What is Digital Learning Fatigue?

Digital Learning Fatigue is a state of exhaustion, both physical and mental, where individuals reach their saturation point of using digital tools.

If this sounds familiar, and you feel like you have experienced this burnout, you are not alone. In 2021, 70% of people said they had experienced it, and dealt with frustrating side effects like sensory overload, irritability and restlessness.

One quick Google search and we’re flooded with ways to combat or at least limit these types of effects, whether it’s ‘only spend essential time online’, ‘make sure you take adequate rests’, or ‘adjust your screen brightness and ensure you have a comfortable, ergonomic set up’. Undoubtedly helpful to a certain degree, but the sustainability of such measures does raise questions, especially considering how increasingly online we are becoming.

A more sustainable and longer-term solution is diversifying the way people work and learn. Employing a ‘microlearning’ approach to studies, weaving in methods of gamification and experimenting with hybrid working are three great examples of how we can cut down our screentime, without compromising on these new, innovative and effective ways of working.

Microlearning

Microlearning is a way of teaching and conveying information to learners in bite-sized chunks, with a focused and specific learning outcome. It may also incorporate multiple forms of media to break up the format.

One study shows that microlearning has improved focus and supported long-term retention by up to 80%.

Stats source

Given that digital fatigue can be the result of having to process large quantities of information, incorporating elements of microlearning is one way to help break up the process and facilitate continued participation. Breaking large amounts of information down into smaller chunks makes learning materials much easier to digest, less overwhelming for users to approach and less exhausting to become immersed in. Not only is this universally beneficial, but it is a more accessible method for people with learning disabilities to retain information.

Microlearning can also maximise workflow. When learners complete a section of work, they develop a sense of accomplishment which can lead to a greater sense of purpose and achievement. Therefore, when you split a piece of work into these smaller sections, it can provide the learner with a greater sense of achievement more often, which in turn increases their motivation to engage with the teaching further.

Microlearning also encourages the formation of good habits and gives users more flexibility while working. Incorporating microlearning practises in combination with other methods of engagement can be an excellent way to engage people digitally while preventing learning fatigue, but it is important that these techniques are intertwined with one another as continued engagement is about diversification and enjoyment. Microlearning uses repetition in short bursts which has been linked to memory retention comparatively to large volumes of information in one go.

Using the agile methods of workflow, although ridged in nature, can be a great way to improve workflow and productivity while moving at a pace that embraces microlearning. Following this methodology facilitates reflection and inspection ensuring results are to a higher standard, while simultaneously being more engaging for users. This method of work can easily be gamified to engage users further, while simultaneously making workflow more productive and enjoyable.

Similarly, to Microlearning, gamified learning elements have also proven to be more engaging for people with learning disabilities. Gamification encourages outside-of-the-box thinking and leans away from ‘traditional’ forms of learning that are often not catered to the needs of these groups of learners. Digital methods of learning can help people with Dyslexia as digital text can be edited e.g., text could be made bigger or a different colour to be more accessible for someone with differing needs, or visual recourses to aid reading.

Gamification

Gamification is the enhancement of systems, typically educational or workplace systems to create an experience similar to a video game in order to motivate and engage the user.

Incorporating elements of gamification into digital learning can encourage continual engagement over longer periods of time by making it more enjoyable. Gamification can also provide a sense achievement and pride to the learner, through elements such as interactive tutorials, progress bars, mini games and quizzes.

Gamified educational platforms have already seen success in the workplace and in educational environments. Universities around the world are investing a significant amount of money on creating engaging platforms for students to use alongside their in-person studies.

Additionally, 55% of teachers agree that using digital games in class motivates low-performing and special ed students.

Stats source

Imagine the impact of a student or employee going through compulsory training in a mixed media format; consisting of core written materials in bite-sized chunks, interspersed with informational, engaging videos, with game elements and quizzes, collaboration with other users, team exercises and mixing methods of in-person and digital learning; versus an experience solely consisting of lengthy written materials over long periods of time, which the learner is expected to read on their own and complete within a set timeframe.

Hybrid Learning

Hybrid or blended learning is an innovative approach to learning that combines online educational materials and in person or place-based opportunities together to create an environment that is more interesting and more inclusive to the user.

Integrating physical and digital learning elements can ensure learning is more memorable, enjoyable and productive. Although traditionally thought of as a distraction to learning, embracing the capabilities of smartphones and weaving them with other forms of learning has the potential to engage disengaged audiences. A good example of this is the use of mobile technology during physical learning sessions – such as smartphone polls, quizzes, or a group activity. The popularity of smartphones has allowed people to embrace the use of them in learning, a good way to engage people with technology. People are familiar and comfortable with mobile phones, especially younger audiences who are often the target market for digital or hybrid learning.

65% of students prefer in-person learning

Stats source

Although young people may respond well to digital tools, they also respond well to in-person activities, and studies have shown that up to 65% of students prefer in-person learning. A way in which this could be implemented is by starting the learning experiences physically and then allow the journey to continue and be enhanced digitally. QR codes are a staple for this and could encourage students to scan to continue their experience within a virtual environment, perhaps to play an interactive mini-game based on something they’ve learnt in-person.

Students digitally learning

Engaging people using emerging technologies such as Augmented Reality (AR) is a great way to combine digital capabilities with the real world. AR is now available through smartphones, making the technology not only more accessible, but also portable. Mobile AR means learners can easily interact in a digital way with their physical surroundings, presenting opportunities for interactive learning. Incorporating hybrid learning into practises such as onboarding is a great way to increase engagement. Traditionally onboarding is either online or in person but combining the two and adding gamified elements could be a great way to prevent fatigue during this process.

 

Conclusion

As people’s familiarity with technology increases, digital fatigue increases parallel to it. Therefore, innovation is important in its prevention, ensuring technology is developing alongside people, growing with them and being adapted to meet their needs. Digital fatigue can also have some serious physical and emotional consequences so is important to deploy solutions and embrace technology designed to prevent it and engage the user across all sectors, whether it be education or within the workplace.

Although it may seem like a popular buzzword, digital fatigue could cause serious disengagement with a huge proportion of people and that’s why considering it during any digital design process is crucial. Due to market oversaturation of learning technologies, diversifying platforms using unique features such as gamification and hybrid learning is a great way to stand out among competitors. Digital fatigue can affect all users, but it can often depend on the users’ needs and the type of platform and type of learning. Therefore, designing and developing platforms with this in mind from the start is the path to preventing digital learning fatigue.

 

Discover a real-world example of how technology can be integrated into learning effectively.
Read our case study on ‘Partnership in Action: Newcastle University Business School & Motivait’

30/01/2023/by Millie Probert
https://www.motivait.net/wp-content/uploads/2023/01/Motivait-digital-learning-fatigue-1.jpg 1333 2000 Millie Probert https://www.motivait.net/wp-content/uploads/2022/10/motivait-logo-web-300x113-1.png Millie Probert2023-01-30 09:52:532023-01-30 09:52:53Preventing Digital Learning Fatigue in an Era of Interconnectivity
MOTIVAIT

Meet Motivait: Rey

With Meet Motivait we want to show what makes us special: our people. Meet Rey, our CISO. Rey is in charge of managing the company’s security and ensuring user support. Rey always brings good conversation to the table and one of his favorite hobbies is salsa dancing!

Name

Rey Ramos

Role

CISO & Systems Consultant

When did you join Motivait?

In 2017 

Describe what you do in a few words:

I am in charge of security, networks, server administration, service management and user support.

What part of your job do you love the most?

What I enjoy most about my job is managing services and servers.

What do you like to do outside of work?

I love to travel, paddle tennis and ballroom dancing.

What is the best career advice you’ve ever received?

Try to leave a part of you in everything you do.

If Rey’s colleagues could describe him in only 3 words, they would say:

Colleague 1: “Charming, decisive and the soul of the party!“

Colleague 2: “Cheerful, helpful and a great friend“

Colleague 3: “Fun, attentive and an incredible dancer!”

 

 

Get in touch with our team

 

18/01/2023/by Patricia Wiggett
https://www.motivait.net/wp-content/uploads/2023/01/MicrosoftTeams-image-5.jpg 3456 5184 Patricia Wiggett https://www.motivait.net/wp-content/uploads/2022/10/motivait-logo-web-300x113-1.png Patricia Wiggett2023-01-18 10:14:442023-01-18 10:27:06Meet Motivait: Rey
Employees, Engagement, MOTIVAIT, Team building

Time for reflection at Motivait 2022

We are almost at the end of the year and our team mascot, Moti, has been observing the Motivait team and taking notes on their achievements and learnings during 2022, here is his summary…

2022 recap

2022, what a year! Over the past few months, I’ve been observing the Motivait team, watching them grow and develop and I’m here to reflect on everything that has been going on and what the future might hold for them. I’ve seen new additions to the team, an expanding solution portfolio, strengthening relationships with clients and so much more.

Let’s have a closer look at what the team have accomplished, and how they will continue to develop and provide invigorating experiences for clients into next year and beyond…

Growing the team

It’s super exciting to reflect on the fact that this year, Motivait have increased their employee base by nearly 30%! They have welcomed new faces from England, Poland, Nepal and Cuba – so they are never far from learning about new and exciting cultures, traditions and languages. It’s great to watch the team grow and develop strong bonds across different functions and locations.

With growth comes the continued balancing act of how to handle post-pandemic expectations to offer more flexibility, whilst simultaneously addressing the challenges this can pose around sustaining a sense of belonging, community and enthusiasm – one way the team have managed to do this is by ensuring the in-person connection remains an important part of their work.

I’ve loved watching the team reunite in person again (or meet, in some cases where they had only met through a screen), collaborate and create meaningful and valuable bonds. I’ve seen members of the team visit both physical offices, in Spain and the UK. Ana from the design team lives in Portugal and has visited both the Madrid and Newcastle office this year and has learned more about the cities and the client relationships in each country. The software developers based in Madrid have also visited the Newcastle team for informative talks on careers in software development to computer science students at Newcastle University.

These visits have proven to be beneficial for team bonding – which is something the Motivait team do very well! Especially at their annual Kick Off… the Kick Off took place this year in April at the Madrid office; each Motivait team member joined together for a day of team building, client deep-dives, and concluded in a wonderful evening in the city centre, with some members throwing themselves into a bit of Salsa – lead by the Motivait resident dance experts David and Rey!

New ventures

This year has brought the design, development and management of some new bespoke solutions for Motivait. One of the new solutions developed in partnership with Newcastle University Business School allows students to engage in learning about professional and academic skills, while enhancing and developing their teamwork and collaborative skills – it really seems to be going down well with the students, looking like it’s running smoothly so far!

Another solution launched this year was a bespoke Digital Hub for the agricultural charity The Food and Farming Discovery Trust (FFDT). The Digital Hub focuses on engaging audiences, especially young people, with more connection and appreciation with and for food, farming and the countryside. This was a highly collaborative project built with future evolution in mind and has been a great example of Motivait’s managed service – how they work with clients to bring their ideas to life with the view of it being able to grow and develop over time.

With more projects underway, I look forward to seeing the team design, develop and deliver even more exciting and engaging solutions. Watch this space!

Looking to the future

After a great year for Motivait, I can see bright future ahead of them, their excellent client relations have allowed them to continue some of their relationships into 2023 to new projects and continue to create inspiring engagement across a variety of sectors. The feedback says it all honestly, and here are some comments from their clients that really show how good 2022 has been for the Motivait team: (or maybe quotes from the team about there year could be fun little Moti holding a microphones)

‘I’m not usually at the office, so apart from the regular visits, I love to get together with the team for the Christmas lunch and do team activities on the kick-offs!’
– Ana (Creative and UI Designer) 

‘One of the most memorable moments of this year was that time we went into Madrid for dinner and then we went dancing with some members of the team. It was so much fun!’
– Emerson
(Full Stack Developer)

‘As an intern, the amount of knowledge that I absorbed within a such short period of time while working at Motivait cannot be described in words. The team is very helpful and willing to help when needed. I really enjoy working at Motivait, and I couldn’t imagine undertaking a placement year somewhere else!’
– Kacper Intern Front-End/Web Developer 

 

Until next year,  

Moti x  

24/11/2022/by Millie Probert
https://www.motivait.net/wp-content/uploads/2022/11/reflections-2022_Mesa-de-trabajo-1.png 1071 1731 Millie Probert https://www.motivait.net/wp-content/uploads/2022/10/motivait-logo-web-300x113-1.png Millie Probert2022-11-24 13:44:032022-12-12 12:47:17Time for reflection at Motivait 2022
Customer, Employees, Engagement, Gamification, Learning, MOTIVAIT

Latest Trends in Gamification

Gamification is the technique of integrating game characteristics and mechanics into a digital environment, making use of technology to improve the user experience, foster loyalty and increase engagement. In other words, it is the application of game aspects in a non-game context.

Gamification is gaining popularity at an increasing rate. Today, it is a widely used tool in many fields, such as sales, education, health and wellness, design, employment, business and commerce. For example, gamification is used by stores and e-commerce companies to encourage good consumer behaviour, and used in the corporate environment to increase productivity, efficiency and personal skills.

In this blog you will be able to explore and learn about the diffrent trends in gamification.

Six examples of gamification in various sectors

The following industries have seen significant increases in revenue and customer retention as a result of incorporating gaming aspects into their applications and platforms.

Health and wellbeing: Apps reward you and prompt you to use them more to drive engagement and make daily tasks more enjoyable, turning actions into healthy, daily habits.

Education: Game concepts such as teamwork, objectives, points, and badges are often used to create and engaging atmosphere that encourages deeper learning while still making a subject interesting.

Foodservice: Using gamification to design engaging customer retention programmes and to animate dining experiences. Actions such as ordering through the phone and order tracking functions have created significant changes in this sector.

Transportation: A common feature of many ridesharing and cab apps is a real-time tracker where users can see exactly where their driver is and when they will arrive. As well as numerous loyalty programmes that encourage users to use them more frequently and receive rewards.

Retail: To engage its users, build brand awareness and promote sales, brands and stores use a variety of gamified elements to increase customer engagement such as VR/AR, mini games, pop-up interactive installs in-store, referral rewards and interactive contests.

Banking: Gamification is used to enhance the customer experience. From apps with personalised saving goals to competitions with rewards, gamification is used in banking to  produce personal finance management applications that inform their users and help them better understand and manage their finances.

Motivait’s response

At Motivait, our solutions create more engaged and interested customers, no matter the sector. We employ games in a practical way, from badges, goals to quick feedback, that activates customer motivation and builds brand affinity. Gamification is a practical approach to business growth, regardless of whether you run a restaurant, fitness app, retail store or anything in between. If you want to better understand how we work, take a look at our video on how we can help you innovate an improve the way people feel and experience your brand.

(Sources: FinancesOnline, Trio, Motivait)

 

Employee onboarding can be a time-consuming task. However, onboarding is a crucial factor for a company’s new employees. The importance of first impressions cannot be overestimated. You only get a small window of opportunity to describe the type of experience potential employees can expect when working for your organization. This is where gamification comes in. Studies have revealed that delivering information through a gamified form results in greater assimilation and retention. The two main objectives of gamification as an onboarding method are to make training enjoyable and to accelerate the pace of learning.

Six advantages of using gamification in Onboarding.

  1. Positively represents the company – Employees say gamification makes them feel: 89% more productive and 88% happier at work. (Source: Talent LMS)
  2. Offers the ability to receive instant feedback – Gamified Onboarding programmes typically include: 59% points systems, 51%leaderboards, 47% levels and 71% badges. (Source: Talent LMS)
  3. Improve retention – 12% of new hires voluntarily leave their company during the onboarding process (Source: Brandon Hall Group). Finding ways to make work more fun can increase skills retention by 40% (Source: Forbes)
  4. Increases employee engagement – 87% of employees say that gamification provides a sense of belonging and social connection in the workplace. (Source: Talent LMS)
  5. Aligns onboarding with important business objectives – Tools employees would like to see gamified: 33% training software, 30% communication software, 15% customer relations/HR software, 10% documentation software, 12% collaboration and PM software (Source: Talent LMS)
  6. Decreases employee attrition – The cost of replacing an employee range from 90-200% of their original salary (Source: Talent LMS)

Motivait’s response

At Motivait, we use technology to create an engaging, interactive and game-based process to meet your onboarding objectives and help new employees become competent in their future responsibilities. It could be the perfect opportunity to change things up and incorporate some gamification into your onboarding to make new hires happy and productive workers. If you want to better understand what we do, take a look at our work with Zebra Technologies, where we developed a global onboarding process with an immersive experience.

(Sources: Motivait, FinanceOnline, Staffbase, Talent LMS, Brandon Hall Group, Forbes)

 

Gamification offers users highly engaging and immersive experiences. To further enhance its impact, companies can start by implementing customised gamification strategies to improve both employee and customer engagement.

74% of consumers are frustrated when they receive content that has nothing to do with their tastes and interests. 94% of companies say personalisation is critical to their success.

We all know that “one size does not fit all”. For example, in the learning environment, today’s learners want to invest time in training created or selected specifically for them in order to get the most out of their time.

The following points serve as an example of how tailored-made gamification can benefit the increase of student engagement:

Personalised learning route: Suggest the most suitable path for the user or provide the ability to customise the user’s own route.

Individual performance indicator: Personalised gamification can go beyond scores/badges and leaderboards by providing users with information on their performance in relation to learning objectives.

Real-time personalised feedback and suggestions: Set up suggestions to cover any tips on how to improve their skills.

Calls to action: Can be used effectively to motivate change through specific calls to action to help users meet their training objectives.

Continuous learning: Gives the user the opportunity to maintain the learning connection even after the main training has ended.

While gamification in itself is a strategy that fosters a huge degree of engagement, methods such as personalised gamification can serve to further increase participation, motivation and performance.

Motivait’s response

At Motivait we stand out for providing our clients with the best personalised solutions tailored to their needs. One of our success stories is ‘Tir Na Nóg’, the mythical island that transformed the concept of mathematics for many children in a public school in Madrid. The experience was a clear example of the effectiveness of engagement solutions and the use of gamification in training and learning. If you want to understand better how we did it, take a look at our Case Study.

(Sources: Motivait, GrowthEngineering, eLearningIndustry)

 

More than half of the population now uses social networks. The same neurotransmitters that make games so addictive are released when people use social media. Dopamine, for example, is released whenever we learn something new. Similarly, when we engage in rewarding social interactions, we experience a rush of oxytocin.

Many companies today are gamifying their social media campaigns to increase trust and one of the key KPIs such as brand engagement. Large companies have included gamification components in their social media strategy, such as M&M’s, LinkedIn and Waze in order to promote user interaction with their posts. Gamification has the potential to be a game-changing marketing tactic for companies looking to increase engagement, attract repeat customers and gain crowdsourcing capabilities.

Gamification can be as basic or as complicated as one chooses. Here are some possible examples:

  • Live video games on a website
  • Surveys
  • Offer prizes to people who review, like, comment or contribute content
  • Posts contests on social media
  • Create a ‘scavenger hunt’ type game on social media

The impact of gamification on social media

  • Website with gamification experience a 29% increase in page shares.
  • Gamification increases comments by 13%
  • Gamification increases social sharing by 22%
  • Gamification amplifies content discovery, increasing engagement in the activity feed by 68%

(Source: GrowthEngineering)

It is expected that more companies will soon follow suit. Gamification has the advantage of introducing some fun into the social media approach, which is a benefit. Your audience’s engagement is likely to increase dramatically as a result of their entertainment. After all, research has shown that social media can increases engagement metrics by 100-150%. In addition to growing your community of followers, you may also be able to capture long-awaited leads.

Motivait’s response

We recognise gamification as a versatile tool that can be used for both business and educational as well as marketing purposes. Our work with gamification can help companies build a strong online presence and improve audience engagement. By incorporating the features of prizes, immersive storytelling and competitions, these can be used as a powerful tool to amplify any social media campaign. If you would like to find out more about how we can help you promote your brand while creating a fun experience for your customers, don’t hesitate to contact us!

(Sources: GrowthEngineering, Meltwater, Spectrio, Motivait )

 

 

To achieve their acquisition and retention goals, today’s businesses are gamifying their marketing initiatives. Gamification is used to engage people at every stage of the customer journey.

Gamified content improves the sales funnel (Awareness, Consideration, Preference, Purchase, Loyalty, Promotion). It is an engaging process, so people tend to remember it. This, in turn, creates better brand awareness.

Here are some benefits of using gamification in marketing and sales activities:

  • It drives customer engagement. Users are less likely to pass over content.
  • When users are encouraged to complete tasks for rewards, conversion rates soar. The reward can be a badge, a trophy, points or any other specific feature.
  • As visitors become more engaged with your content, brand awareness and loyalty increases.
  • Finally, gamification is fun!

According to the Demand Gen report, 93% of marketers love gamification and plan to use it in their future activities. Here are some key takeaways from the report on what marketers are saying:

  • According to 81%, interactive content is more attention-grabbing than static material.
  • 88% say that interactive content is effective in differentiating their brand from competitors.
  • 79% agree that interactive content can have reusable value, which translates into repeat visits and multiple views.
  • Around 70% believe that interactive content successfully engages users.

Gamified marketing also gives users the impression that they are in control. They are free to decide how to interact with the content. This provides a new level of fun and excitement that is rarely present in other situations.

Motivait’s response

At Motivait we make sure we live up to our client’s expectations. Most of our clients are looking for rewarding and innovative experiences. When it comes to marketing campaigns, we can provide such experiences with gamified solutions that make your content and optins fun and engaging. Today, we are subject to so many influences that it is difficult to focus on a single message. However, people always try to make time for entertainment because it is a time when they can switch of and enjoy themselves. Therefore, we can conclude that gamification is an accessible and very beneficial method of self-promotion if we combine this feeling of joy with the pleasure of receiving rewards. If you want to know more about our engagement and loyalty solutions click on our video!

(Sources: GrowthEngineering, OptinMonster, DemandGen, Motivait)

 

 

Human-Centered Design is a problem-solving technique that places real people at the centre of the development process, enabling the creation of products and services that appeal and adapt to the need of their audience. The goal is to take into account the desires, pain points and preferences of users at every stage of the process. In turn, you will create more intuitive and accessible products that are likely to generate higher profits because your customers/employees have already examined the solution and feel more interested in using it.

Studies show the growing importance of human-centred design in meeting the needs of today’s workforce. Furthermore, empathy from managers is what drives 92% of employees to stay in their jobs. Therefore, employee input now influences the design of gamification methods. Companies are now starting to coordinate their organisational goals with the values of their employees.

Gamification and human-centered design are based on the same principles of focusing on the user, finding and approach that maximises desirability with feasibility, and adopting an experimental approach to find the best solution.

There are the same three phases, which are:

  1. Intention discovery, empathising with users and defining the future state
  2. The iteration and creation of ideas and prototypes
  3. The delivery and launch of something in the real world

Motivait’s response

For us, gamification is a crucial aspect when creating our solutions. Human-centered design encourages us to focus on behaviour. With today’s social, environmental and business challenges, changing user behaviour is the cornerstone of tackling modern problems. Technology also allows us to create more engaging user experiences, through interactive components, real-time data and information, and social connectivity. Our inherent purpose of applying gamification is to provide an engaging experience to incentivise behaviour and increase user engagement in solving real problems. If you want to better understand how we deliver user-centric digital solutions visit our website for more information, and don’t hesitate to contact us!

(Sources: HBS Online, BCG, TTISI, Medium, Motivait)

 

07/10/2022/by Patricia Wiggett
https://www.motivait.net/wp-content/uploads/2022/10/estudiantes-mac.jpg 1800 2700 Patricia Wiggett https://www.motivait.net/wp-content/uploads/2022/10/motivait-logo-web-300x113-1.png Patricia Wiggett2022-10-07 13:33:432022-11-10 08:38:18Latest Trends in Gamification
MOTIVAIT

Meet Motivait: Bill

With Meet Motivait we want to show what makes us special: our people. Meet Bill, our Director of Employee Engagement. Bill leads on our employee engagement solutions at Motivait, outside of work, he is a passionate sports and music fan.  

 

Name

Bill Paris

Role

 Director, Employee Engagement Solutions

When did you join Motivait?

In 2016

Describe what you do in under 5 words

Lead our employee engagement proposition 

What part of your job do you love the most?

Talking about how our solutions can address business and operational challenges

What do you like to do outside of work?

You’ll find me listening to music whenever I get the chance. Also a big sports fan. More watching now than participating!   

What is the best career advice you’ve ever received?

Be true to yourself 

If Bill’s colleagues could describe him in only 3 words, they would say:

Colleague 1: “Pragmatic, supportive, experienced”

Colleague 2: “Passionate, calm, knowledegable”

Colleague 3: “Approachable, charismatic, intelligent”

 

 

 

Get in touch with our team

 

17/08/2022/by Patricia Wiggett
https://www.motivait.net/wp-content/uploads/2022/08/Bill-Meet-Motivait.jpg 3456 5184 Patricia Wiggett https://www.motivait.net/wp-content/uploads/2022/10/motivait-logo-web-300x113-1.png Patricia Wiggett2022-08-17 12:56:322023-02-03 10:48:29Meet Motivait: Bill
MOTIVAIT

Meet Motivait: Alex

With Meet Motivait we want to show what makes us special: our people. Meet Alex, one of our enthusiastic and hard working Client Services Consultants, who is responsible for delivering multi-faceted projects, liaising with internal stakeholders and clients. She puts the rest of Motivait to shame in the fitness department – a keen CrossFitter, yoga-goer and rambler, Alex inspires us at work and outside! 

 

Name

Alex McVeigh

Role

Client Services Consultant (based in Newcastle-upon-Tyne)

When did you join Motivait?

10th February 2020 

Describe what you do in under 5 words

Project & success management & client relations.  

What part of your job do you love the most?

Being a project manager means I work with colleagues across different functions on a daily basis and there’s always something new to learn, which I love. Whether it’s something to do with tech or a fun fact about someone’s culture – we’re a pretty international team! 

What do you like to do outside of work?

I’m all about balance so if I’m not in the gym doing CrossFit, out for a walk or at yoga, I’m out for a meal or drinks in a restaurant or bar. I’m Northern Irish so true to the stereotype, my current go to is a Guinness! 

What is the best career advice you’ve ever received?

Never stop asking questions – and no question is a stupid one.  

If Alex’s colleagues could describe her in only 3 words, they would say:

Colleague 1: “Tenacious, Analytical, My fitness inspiration!”

Colleague 2: “Charming, Intelligent, Passionate”

Colleague 3: “Enthusiastic, Upbeat, Organised”

 

 

 

Get in touch with our team

30/06/2022/by Lara Jones
https://www.motivait.net/wp-content/uploads/2022/06/MicrosoftTeams-image-23.jpg 2946 4419 Lara Jones https://www.motivait.net/wp-content/uploads/2022/10/motivait-logo-web-300x113-1.png Lara Jones2022-06-30 12:17:042023-02-03 10:57:19Meet Motivait: Alex
MOTIVAIT

Meet Motivait: Ana

With Meet Motivait we want to show what makes us special: our people. Meet Ana, one of our excellent creative and UI designers. She has an unrivalled positivity and is described by her colleagues as “cheerful, sociable and committed”. On a day-to-day basis, she is responsible for the design and execution of client projects, with an emphasis on developing appropriate imagery, video, animation and visual content to ensure an optimal level of engagement.

 

Name

Ana Lourenço  

Role

Creative and UI Designer 

When did you join Motivait?

Initially in 2017 and after a break, re-joined in March 2021. 

Describe what you do in under 5 words

Create and design visual content. 

What part of your job do you love the most?

I love being able to transform the client needs and desires into something creative and unexpected to them – something they didn’t even know they needed. 

What do you like to do outside of work?

Amateur traveller, frequent festival goer, sports enthusiast and an experienced partier – As long as the current restrictions allow to.   

What is the best career advice you’ve ever received?

“Step away from the screen”

If Ana’s colleagues could describe her in only 3 words, they would say:

Colleague 1: “Cheerful, Sociable, Committed”

Colleague 2: “Extroverted, Detail-oriented, Fun”

Colleague 3: “Exuberant, Undaunted, a 10/10 Drinking Partner”

 

 

 

Get in touch with our team

24/05/2022/by Lara Jones
https://www.motivait.net/wp-content/uploads/2022/05/Ana-and-Moti-Motivait.jpg 1333 2000 Lara Jones https://www.motivait.net/wp-content/uploads/2022/10/motivait-logo-web-300x113-1.png Lara Jones2022-05-24 10:33:162023-02-03 11:02:24Meet Motivait: Ana
MOTIVAIT

Meet Motivait: David

Behind each of our engagement solutions is a team that brings your ideas to life through design, communication and technology. Meet David! Our Senior Front-end Developer. One of our most versatile employees. Passionate salsa dancer, horseback archer and Cross Fit enthusiast. David is responsible for development functions such as design, software development, code review and automated testing to ensure the delivery of high quality solutions that meet our clients’ requirements in terms of functionality, performance, security and user experience.

Name

David Rubio Uceta

Role

Senior Front-end Developer

When did you join Motivait?

I started working at Motivait in July 2021. 

Describe what you do in under 5 words

Improve client’s business through code.

What part of your job do you love the most?

Motivait is a small company that wants its employees to develop their careers, so you can take a look at what is being done in other departments and collaborate if you want and need to. When it comes to software development, Motivait gives you the opportunity to collaborate on more than one of the existing projects, so it is practically impossible to get bored.

What do you like to do outside of work?

I tried CrossFit at the beginning of the pandemic, and I liked it, so now I just want to have time to do it more often. Besides that, I’ve been a horseback archer for several years now, and now I’m training to improve my results in international competitions.   

What is the best career advice you’ve ever received?

Never stop learning.

If David’s colleagues could describe him in only 3 words, they would say:

Colleague 1: “Resilient, Professional and Detail-Oriented”

Colleague 2: “Passionate, Thorough, Skilled”

Colleague 3:  “Patient, Relaxed, Thoughtful”

 

 

 

Get in touch with our team

10/05/2022/by Lara Jones
https://www.motivait.net/wp-content/uploads/2022/05/MicrosoftTeams-image-13.jpg 1944 3456 Lara Jones https://www.motivait.net/wp-content/uploads/2022/10/motivait-logo-web-300x113-1.png Lara Jones2022-05-10 11:26:072023-02-03 11:06:29Meet Motivait: David
MOTIVAIT

Meet Motivait: Emerson

With Meet Motivait we want to show what makes us special: our people. Meet Emerson, one of our brilliant Software Developers. He is passionate about aeroplanes and is a frequent pilot of small planes and jet skis. On a day-to-day basis, he is involved in planning and developing applications for customers and providing maintenance for existing software using a wide range of different technologies.

 

Name

Emerson de Mello

Role

Full Stack Software Developer

When did you join Motivait?

I started working at Motivait in June 2021 

Describe what you do in under 5 words

Requirement gathering and Software Development.

What part of your job do you love the most?

The company is like one big team, everyone works together to solve problems and create amazing solutions for our clients!

What do you like to do outside of work?

My life is very social, I go out a lot to catch up with friends, I also like to fly small planes as pilot and to sail small boats and Jet Ski’s during the summer.

What is the best career advice you’ve ever received?

Leave your emotions at home.

If Emerson’s colleagues could describe him in only 3 words, they would say:

Colleague 1: “Charismatic, Knowledgeable, Entertaining”

Colleague 2: “Optimistic, Can-do, Upbeat”

Colleague 3: “Efficient, Reliable, Never-a-dull-moment”

 

Get in touch with our team

30/03/2022/by Lara Jones
https://www.motivait.net/wp-content/uploads/2022/03/Emerson-De-Mello-MEET-Motvait.png 2008 3781 Lara Jones https://www.motivait.net/wp-content/uploads/2022/10/motivait-logo-web-300x113-1.png Lara Jones2022-03-30 17:13:002023-02-03 11:09:44Meet Motivait: Emerson
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