Resources

Looking for something that speaks to you and your engagement challenges? Dive into our library of blogs, infographics and videos focused on common problems and innovative solutions.

Videos        Blogs        Whitepapers        Client Work        Infographics        Press Releases

The Invisible Design

As part of the ninth edition of the Madrid Design Festival, I had the chance to attend “Design in use”, an exhibition created by André Ricard, one of the true pioneers of industrial design in Spain. Ricard has transformed the way products…
It’s Time to Focus on the Experience

It’s Time To Focus on the Experience

Engagement hasn’t declined so much as it has stalled, and that matters more than it might initially appear. Stagnation is easy to overlook because it rarely announces itself, instead, it shows up gradually in the background, through…
Loyalty in Uncertain Times: Why Customer Engagement Matters More Than Ever

Loyalty in Uncertain Times: Why Customer Engagement Matters More Than Ever

The UK high street and hospitality sectors are once again facing a period of economic uncertainty. Several established brands and household names are closing stores or disappearing from the high street entirely. Brands such as River Island,…

The “Special” Relationship: Why Customer Experience Depends on Employee Engagement

Reflections from the Panel The connection between Employee Experience (EX) and Customer Experience (CX) is often discussed, yet rarely fully understood. Across sectors - from hospitality and sports to financial services and transport -leaders…
,

Protecting Customer Information Builds Real Loyalty

Loyalty programmes are more than points and rewards – they’re about people. Every time someone interacts with a brand, they’re sharing something personal: their preferences, shopping habits and contact details. How a brand handles that…

Videos        Blogs        Whitepapers

Client Work        Infographics

The Invisible Design

As part of the ninth edition of the Madrid Design Festival, I had the chance to attend “Design in use”, an exhibition created by André Ricard, one of the true pioneers of industrial design in Spain. Ricard has transformed the way products…
It’s Time to Focus on the Experience

It’s Time To Focus on the Experience

Engagement hasn’t declined so much as it has stalled, and that matters more than it might initially appear. Stagnation is easy to overlook because it rarely announces itself, instead, it shows up gradually in the background, through…
Loyalty in Uncertain Times: Why Customer Engagement Matters More Than Ever

Loyalty in Uncertain Times: Why Customer Engagement Matters More Than Ever

The UK high street and hospitality sectors are once again facing a period of economic uncertainty. Several established brands and household names are closing stores or disappearing from the high street entirely. Brands such as River Island,…

The “Special” Relationship: Why Customer Experience Depends on Employee Engagement

Reflections from the Panel The connection between Employee Experience (EX) and Customer Experience (CX) is often discussed, yet rarely fully understood. Across sectors - from hospitality and sports to financial services and transport -leaders…
,

Protecting Customer Information Builds Real Loyalty

Loyalty programmes are more than points and rewards – they’re about people. Every time someone interacts with a brand, they’re sharing something personal: their preferences, shopping habits and contact details. How a brand handles that…

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Newcastle University Business School

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Dr. Angela Mazzetti, Senior Lecturer in Management Practice & Degree Programme Director

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