When experiences create emotional connection, they drive loyalty, engagement, learning and stronger communities.

Why Emotional
Connection
Matters

 Experiences that create emotional connection do more than fulfil expectations, they change behaviour. 

Driving Loyalty, Engagement, Retention and Belonging.

 Customer Engagement & Loyalty 

“Loved Brands” outperform competitors.

Emotionally connected customers are 52% more valuable that satisfied ones.

(HBR)

Customer who have an emotional connection with a brand have a 306% higher lifetime value and are more likely to recommend it.

(Capgemini)

73% of consumers say experience influences purchasing decisions.

(PwC)

 Employee & Partner 

People give their best to work that matters to them.

​Employees who feel connected to their organisation are 4x more engaged at work

(Gallup)

​Employees who feel their work has purpose are 3x more likely to stay.

(McKinsey & Company)

Organisations with highly engaged employees see 23% higher profitability.

(Gallup)

 Learning & Development 

The best learning experiences spark curiosity, not compliance.

Learning that drives curiosity improves retention by up to 70%.

(Harvard University)

Active learning improves performance by about 6% and reduces failure rates.

(National Academy of Sciences)

Learners are far more likely to persist and complete programmes when they feel personally engaged with the content.

(OECD)

 Civic & Community 

Connection turn people into active communities.

​Communities with stronger social networks experience grater rsilience and wellbeing outcomes.

(WHO)

​9 in 10 people say feeling a sense of belonging to their local community is important to their quality of life.

(European Commission)

When people  love  the experience

everything changes

We design digital solutions that inspire engagement. Talk to us!

Motivait

UK Offices

Newcastle
The Core 5.22
Newcastle Helix
Bath Lane
Newcastle upon Tyne
NE4 5TF
+44 191 495 7340

Spain Offices

Madrid
Av. de Bruselas, 13
Ed. América
28108 Alcobendas
+34 91 425 86 57